{"id":9796,"date":"2021-12-13T12:56:14","date_gmt":"2021-12-13T16:56:14","guid":{"rendered":"https:\/\/drealfmgrenada.com\/?p=9796"},"modified":"2021-12-13T12:56:14","modified_gmt":"2021-12-13T16:56:14","slug":"dreamworks-trolls-and-the-un-launch-campaign-for-healthier-eating-and-more-sustainable-living","status":"publish","type":"post","link":"https:\/\/drealfmgrenada.com\/index.php\/2021\/12\/13\/dreamworks-trolls-and-the-un-launch-campaign-for-healthier-eating-and-more-sustainable-living\/","title":{"rendered":"Dreamworks Trolls And The UN Launch Campaign For Healthier Eating And More Sustainable Living"},"content":{"rendered":"

Rome \u2013<\/span><\/strong> The happy and colorful characters from DreamWorks Animation\u2019s Trolls films have banded together with the United Nations (UN), the UN Food and Agric<\/a>ulture Organization (FAO) and the UN Foundation (UNF) in a digital campaign to mobilize action for a healthy diet and sustainable living.<\/p>\n

As part of the International Year of Fruits and Vegetables, the Trolls encourage their fans to become food heroes by taking actions including eating healthy and reducing food waste, and adding these actions to the United Nations\u2019 <\/span>ActNow<\/span><\/a> initiative.<\/p>\n

\u201cDreamWorks Animation is honored to collaborate with the United Nations, UN Food and Agriculture Organization and the UN Foundation to encourage healthier eating and raise awareness for reducing food waste,\u201d said David Bynder, SVP, Global Brand Partnerships for DreamWorks Animation. \u201cThe Trolls are a celebration of positivity and we hope their enthusiasm will inspire kids and families around the world.\u201d<\/p>\n

As part of the global campaign, a short awareness raising video featuring DreamWorks Trolls will launch on November 19th, and individual graphic social media posters will follow weekly for a month. The #TrollsFoodHeroes digital and online campaign will enlist more food heroes, who, like the Trolls, see the value in fruits and vegetables and the fight against food waste. The campaign and its assets raise awareness of viewers and mobilize them to achieve a more sustainable lifestyle and to work together for a happier and healthier planet.<\/p>\n

\u201cThe Trolls are such colorful and happy creatures who relate to children. This collaboration provides an excellent channel to get the message out to children and their parents about the importance of healthy eating and reducing food waste,\u201d said Maher Nasser, Director of Outreach in the United Nations Department of Global Communications. \u201cWe hope that the Trolls will inspire many of their friends and followers to follow in their footsteps, become food heroes and #ActNow for sustainability.\u201d<\/p>\n

\u201cUp to one-third of the food we produce globally is lost or wasted. We must reduce both in order to feed a growing population and ensure access to nutritious food for all in a sustainable world\u201d said Maximo Torero, Chief Economist of the Food and Agriculture Organization of the United Nations (FAO). \u201cTrolls characters will help us teach children important lessons about healthy diets and reducing waste in a fun and engaging way. We are grateful to DreamWorks for their partnership in inviting the world\u2019s children to become food heroes, a habit we hope they will retain for a lifetime.\u201d<\/p>\n

\u201cEmpowering children and families to make nutritious, sustainable food choices helps support the health of our planet and its people,\u201d said Elizabeth Cousens, President and CEO of the UN Foundation. \u201cWe are beyond excited to see DreamWorks\u2019 Trolls engage their fans in becoming food heroes, reminding us that every action \u2013 big or small \u2013 can make a difference.\u201d<\/p>\n

The campaign video will be featured at the World Expo in Dubai and the UN Foundation will connect over 40,000 teachers with campaign materials to be used in the classroom through their partnership with <\/span>#TeachSDGs<\/span><\/a>. Early in 2022, there will be a special edition sheet of UN stamps featuring the campaign artwork and messaging as part of the UN\u2019s own Postal Administration (UNPA) series of special edition stamps, popular with collectors globally.<\/span><\/p>\n